Bryan Jones is the Transportation Director for the city of Carlsbad, Department of Public Works. Here is his what he says:
We added 200 custom "bike the village" Dero Bike Racks to Carlsbad's downtown village...equates to 400+ new VIP parking spaces for customers for about $40,000 total! As compared to $10,000-$15,000 per vehicle parking space...equals inexpensive rejuvenation! Our business owners were shocked to see how many customers ride now! And now I get calls from business owners to install them near their business as they see the value it is having for other businesses!
Build it and they will come. -LS