Is Telephony a commodity or a service? You wouldn't fill your garage with smart-phones or toasters, instead you pay for telephone communication as a service. So why buy a car with insurance fuel and maintenance, why not buy private transportation as a service?
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| In Laguna cars are like Mariobros Toasters. |
Several start-ups have re-defined automotive transportation that way, Fair offers personal transportation at the App Store. Flexdrive offers different car models in a subscription. Carmacar offers roadside assistance maintenance and insurance from a subscription. Car share is projected to grow globally from 5.8 million users in 2015 to 35 million by 2021 - Boston Consulting Group (Wired). -LS
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